There are various parameters determining the success of e-commerce stores, and one of them is relevant product reviews. They increase customers’ loyalty and help cultivate the image of an e-commerce store as they provide it with a highly valuable resource – customers’ feedback.
Why you need product reviews
Generally, to evaluate products before purchasing them matters much for consumers. As they don’t really have such an opportunity before buying products online, they would really like to read reviews – just to make sure that a product is okay and worth buying.
So, as you see, you badly need some nice reviews to persuade all hesitating ones. Reviews have a very strong influence on customer purchase decisions and increase an average size of an order.
Another benefit of product reviews is an improvement of your SEO. The content of reviews is indexed by search engines and used for search results.
Product reviews settings
AliDropship plugin includes the Import reviews option. It allows adding shoppers’ feedback from AliExpress directly to the product pages of your store.
First, you should apply necessary settings.
To do this, go to AliDropship section, click AliExpress and then choose Import Reviews.
From the drop-down menu select the appropriate star rating (for example, “Only 5 stars” or “4 stars and higher”).
Number of reviews
Choose how many reviews for each product you want to import using another drop-down menu. You can select the number from up to 20 to up to 100.
Send reviews to draft
If you want to have an opportunity to check reviews before publishing, just enable this option. All imported reviews will be first sent to draft instead of immediate publishing on the site.
Import reviews from my country only
There is a special option that allows importing reviews written by customers from a certain country. First, you should visit AliExpress and choose a necessary country in regional settings. After that, the plugin will import reviews only from the selected country.
Translate reviews into my language
If you enable this option, imported reviews will be automatically translated into the language of the chosen country.
Working with images
Ignore images in reviews
Sometimes AliExpress buyers attach images to their product reviews. These images are added to the reviews you import automatically. If you don’t want to import reviews with product pictures, activate this option.
Import reviews with images only
If you want to add only those reviews that contain attached product pictures, use this plugin option.
Upload images to server
If this option is enabled, the plugin will upload and store all images attached to reviews on your server.
When you have applied all necessary settings, you can click Import button. A progress bar indicates when the process is finished.
Other important matters
Sometimes we need to add reviews to some particular product. In this case, go to Products, select a necessary item in your store, choose Product Options, then Reviews and click Import.
Sometimes you may notice that the number of imported reviews differs from the number of reviews presented on AliExpress. There are two main reasons for this:
- AliDropship plugin picks only valuable reviews. This is why it skips reviews without any text, as well as feedback from the same users.
- If you enable the option “Import reviews with images only”, the number of reviews could be smaller, because not all product reviews could have images.
If you need to check, edit or remove imported product reviews, you can manage them in Comments section: go to your WordPress Dashboard and select Comments.
Or upload/edit comments to a particular product directly from its page.
If you don’t want to receive email notifications when importing reviews, disable this option. Go to Dashboard, choose Settings section, then click Discussion and clear the tick boxes “Email me whenever: Anyone posts a comment / A comment is held for moderation” and “Before a comment appears: Comment must be manually approved”.